Welcome to MoM.Connect

Every month, Mouths of Mums connects with over 3,000,000 mums;
Mums of bubs, cubs, tweens, teens and adult kids. We're even rocking a huge group of very influential grandmums.

If you manage a brand (and products) you'd like them all to know, love and connect with … this is where you need to be.

MoM.Connect has been designed to give you direct access to editorial opportunities that put you in the driver's seat in terms of what our members see and read about your brand.

We'll also link out to your brand site or e-commerce partner sites so that the path to purchasing your products is direct.

Introduce our members to your brand today; register for MoM.Connect.

Your brands. Our community. Connected.

Achieving visibility for your brand, client or products is harder than ever. You spend months getting everything just right but getting the message out to your target audience sometimes feels expensive and hard.

After talking to brands, PRs and consultants, we created MoM.Connect to hand control of your message back to you.

Jump on board with MoM.Connect and we'll have news of your brands reaching our audience in no time at all.

Self serve content beautifully delivered. Guaranteed.

You control your message.

Pricing

MoM.Connect is all about making it super easy for you and your brands to connect with the most engaged audience of women in Australia. For a small investment you have complete control over what is published and when it is published and promoted.

Content types

POA

Article

There's no better way to promote the content you have worked so hard to create for your client/brand than to publish an article via MoM.Connect. You have complete control over what is published*. Articles are a great way to showcase your brand and message.
See what's included for an Article

$ 100

Competition

MoM Members love to win prizes so if you have products you'd like to showcase, a competition is a brilliant way to engage and raise awareness.
See what's included for a Competition

$ 250

Best Buys Guide Listing

MoM Members love to check our Best Buy Guides whenever they're considering a new purchase. These guides are informative, up to date and always offer great reasons to purchase as a direct result.
See what's included for a Best Buys Guide Listing

Add a little extra

$ 50

Publish date lock-in

Ensure your article is published on Mouths of Mums at the exact date & time you specified above (good for embargoes). Otherwise we aim to publish within 7 days of your chosen date.

$ 300

Social promotion

Ask us to amplify your content across our social channels when we publish. With reach of over 3.5million per month across Facebook, Instagram and Pinterest, this is a wonderful add-on (it also looks great in your report back to your client or team).

How it works

  • Set up your account
  • Start adding content
  • Your content published
  • All eyes on you!
  • We connect over 3,000,000 Australian women every month
  • We have over 370,000 registered and profiled members
  • MoM members willingly engage with branded content
FAQs

Frequently Asked Questions

What is included for a COMPETITION?

For each COMPETITION via MoM.Connect, we commit the following:

  1. Your competition published on the MoM site for the duration of the competition.
  2. Your competition served in content units run of site while the competition is live.

Don't forget you can increase the number of people who visit your competition by adding a Facebook post to your order.

What is included for a BEST BUYS GUIDE LISTING listing?

For each BEST BUYS GUIDE LISTING published via MoM.Connect, we commit the following:

  1. The Best Buy Guide in which your product is featured will remain live on site for 12 months from publish date.
  2. The Best Buy Guide in which your product is featured will be served in content units run of site for 12 months from publish date

In addition to this, MoM's Editorial team will promote Best Buy Guides when seasonally relevant across platform socials and direct to member email communications.

How many people will see my content?

Whilst we are unable to guarantee the number of people who will see (and engage with) your content, it is worth remembering that good quality content should achieve good results.

Think about the relevance of your content to our audience, work on using headlines that encourage readers to find out more, be sure to use an eye-catching quality image for your content and write your content in a style that mums want to engage with - open, friendly, personal.

Don't forget you can increase the number of people who visit your submission by adding a facebook post to your order.

If you would like to discuss additional options to increase connections, please get in touch with the MoM.Connect team.

Can I run other activations that aren't on MoM.Connect?

If you would like to discuss activations that aren't currently listed in the MoM.Connect self service menu, please get in touch with the MoM.Connect team.

We will be more than happy to work with you to create connections between your brand and Mouths of Mums members.

Connect with over 3,000,000 mums

We can't wait to start connecting you, your brands and your content with the Mouths of Mums community;

Let MoM.Connect help you take control of your content … so that you're delivering exactly what's needed.

Register Now