Calls for Santa to have a massive rebrand!

One quarter of respondents in a poll reckon Santa should be rebranded as female or gender neutral – but not everyone agrees with the concept shares The mirror.

GraphicSprings, a logo creation company, polled 400 people from the US and UK about potential ways to modernise Santa, using the top suggestions to poll a further 4,000 people on how they envision him.

In total over one quarter (27 per cent) of respondents reckon he should be rebranded as female or gender neutral, according to 6 ABC.

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Over on social media the results of the survey have had mixed reactions, with some claiming the idea is “ridiculous”, while others don’t understand the point in arguing over a made up character.

Meanwhile a NZ shopping centre has sparked a fierce debate after revealing a transgender Santa

A cross-dressing Santa sporting white underpants and stockings has been unveiled on top of a popular shopping centre.

The Ponsonby Centre, in Auckland, installed their ‘Santa Poppins’ on Thursday, just days after questionable comments from Simon Bridges.

The New Zealand opposition leader sparked controversy by saying: ‘Mary Poppins is a woman, Santa Claus is a man. That’s how it should be.

‘You guys this morning are telling me that man didn’t walk on the moon, now you’re telling me Santa’s a woman – I just want a few things I can believe in,’ he told The AM Show earlier this week.

The team behind the gender fluid Santa say they wanted to challenge mainstream perceptions of Father Christmas, shares Daily Mail.

‘Our representation of Santa can be Mary Poppins or whatever race/gender/persuasion we prefer and can imagine.

‘The Coca-Cola company doesn’t have a monopoly on what he/she looks like,’ a spokesperson told the NZ Herald.

Ponsonby Central wrote on their Facebook page: ‘He has had many changes over the years but he is always on trend (& a wee bit cheeky!).

‘This year he is Santa Poppins, the ultimate nanny (or should we say “manny”).’

trans santa

Share your comments below

  • Sorry, but I think this is a bunch of nonsense.


  • Santa is based on St Nick. A real man who used to give presents to poor kids. He had a penis. Nothing we can do about it. Santa’s a dude.


  • No! Enough! Just stop trying to change everything! I’m sick of it.


  • This is utterly ridiculous! We are going too far once again for a minority.


  • I prefer Santa as a man also, alternatively have Mrs Claus on board.


  • I would prefer Santa to stay the same as a man!


  • People are making me cranky! Santa is a man, Mrs Clause is a female. Stop messing with everything and keep tradition! Our future generation has no bloody hope with stories like this!


  • This is so ridiculous. Santa has always been a man and will always stay that way as far as I’m concerned. You can always put up Mrs Claus instead


  • Don’t agree with this at all. Santa is a man. Mrs Clause is a woman. Why do we always have to try change things that the minority’s want?


  • But there’s Mrs Claus! She’s the best! Not sure about a gender neutral Santa.


  • There was always a Mrs Santa along with Santa in my day – both wore the red suits – what’s wrong with keeping that concept? So sick of change for change’s sake.


  • Please for god sake it’s getti ridiculous I’m all for equality but Santa is male everyone has grown up knowing he is he all this gender crap and you can’t say certain things because you will upset someone is just getting out of hand


  • I have nothing against gender but keep things the way that are we can’t go changing every single thing on history just because this era has changed!!! Enough


  • There is probably as many little ones call him Father Christmas as they do Santa. Some other countries use a variation of the name like St. Nickolas


  • They have examined Saint Nicholas’ body and his skeletal remains are that of a MAN! Let’s keep him that way! I’m starting to wonder if future generations are going to be scared to admit they were born male and actually WANT to be male or born female and actually WANT to be female!


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