I think it speaks more about the people that find that picture sexulised then it actually does about the picture itself.

I think this is one area we need to be very careful. While it might not look inappropriate to a lot of people having kids mimic adults in advertising can be very dangerous.

I don’t have a problem with the photo. If it’s supposed to be a relaxed photo then why do they look so staged.

I don’t have a problem with the photo.

The only people that sexualise children are adults in their views. I would not even have considered or entertained those thoughts.

I wouldn’t say its over the top but yes, I agree they are trying to make them like adults, let kids be kids for goodness sake!

I think they look very made up and quite frankly don’t look like young children- they look much older.

I don’t see an issue with the picture. My son is always missing buttons on his shirts or else likes to wear them open over a shirt ‘like daddy’. Perhaps they could have done something like that to convey their ‘relaxed’ message to avoid any future confusion.

I don’t think there is an issue. But I had to study it to figure out the gender of the children.

I really don’t see an issue with it personally

It all the depends with what eyes you look to these pictures, it’s not the first thing I saw in the picture

the girl looks okay i think…

Yes, there is too much sexualization in advertising, please consider supportive the Collective shout who are campaigning to stop it.

I don’t think there’s an issue, people are making it an issue

I think the boy could at least have one extra button done up. Other than that there is nothing wrong with the picture.

They look really cute. I don’t think it’s at all sexualised.

I like the girls outfit. Very cute. I think people expect to see kids playing and just being kids in advertisements.

They look quite stylish but yeah I suppose they don’t project children’s clothing, rather young adult clothing on children.

I actually love these pictures. We live in Australia, it’s a hot climate so completely buttoning up your top is almost strange, especially coming into these warmer months.

I didn’t know country road sold kids clothes. If I saw the ad I doubt I’d pay enough attention to notice they are kids. If you just glance at it you would think they are adults.

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  • • mom93821 replied
    • 30 Jul 2019 , 2:48 am

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  Not my first go to for clothes for children.