Wake up and smell the softness with Soften’s range of Australian made fabric conditioners.
The Soften Fabric Conditioners range is formulated with fine essential oils and fragrances that make your laundry feel cleaner and smell fresher for longer.
MoM Members selected to trial and test Soften Fabric Softeners received either Soften Island Oasis Fabric Softener or Soften Sensitive Fabric Softener.
Here’s what our mum Michelle thought of Soften:
Soften Island Oasis Fabric Softener 500ml
Provides 21 days of freshness, makes ironing easier and reduces static cling.
$2.50 only at Woolworths.
Soften Sensitive Fabric Softener 1L $3.80
Makes ironing easier, dermatologically tested and reduces static cling.
$3.80 only at Woolworths.
The full Soften range includes:
Soften Sunny Glow Fabric Softener 2L | $2.99 at Woolworths
Soften Lavender Hill Fabric Softener 2L | $2.99 at Woolworths
Soften Sensitive Concentrated Fabric Softener 1L | $3.80 at Woolworths
I love the clean washing powder, its well worth the money, left my clothes smelling fresh, the fabric softener is amazing, those 2 products are the only ones i will use and buy
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
Prior to being selected to review Clean sensitive washing powder, I had been given a bottle of Soften oriental kiss by my mother in law. I have been known to stand in the aisle and select my fabric softener based on fragrance- so it’s safe to say that I’m fairly picky about the scents that I choose. As you could imagine, the first thing I did upon receiving the bottle was open it and take a whiff. So far, so good, but would the fragrance remain on my clothes after they were dry? I have been known to ‘break up’ with softeners in the past because they failed to do this. Soften had big shoes to fill, and it delivered! My clothes came out smelling like roses! (actually more like oriental kiss, but you get what I mean ????).
The fragrance remained on the fabric, and my husband didn’t complain that he smelt like a lady. When I found out the price, it was the icing on a very delicious smelling cake! I made sure this product made its way into my shopping list.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
My husband has a couple of skin conditions and we have tried a dozen different products and the Soften Sensitive has been the best yet. His skin does not seem to react to this product. I would thoroughly recommend this range.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
I love to use Fabric Softener for all my clothes, linen and towels but have been scrimping on some items because of the cost …. Soften is not only an effective product but a great cost saving too! At a fraction of the cost of other fabric softeners, it delivers big time! Cost savings, effectiveness and scent – it more than exceeds my expectations! I’ve finely found the perfect solution to my laundry needs!
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
Nearly half price of big brand half price special, it good value.
The cleaning result and smell is nearly the same as most big brands. Great products from Woolies!
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
I was pleasantly surprised with thus product. It’s an excellent softener for tge price. It smells lovely and the smell lasts for ages. My clothes come out feeling extra soft and clean. I am just amazed that such an economic product dies such an awesome job. Really enjoying using it
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
I used this for the first time and when washing finished I could smell the softener so much I love it never in the last 5 years been able to find something like that great job guys
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
I’m so glad to find Soften Island Oasis Fabric Softener. It has the best smell by far and stays in the fabrics. Towels smell wonderful and feel so soft. The first time I used Island Oasis Fabric Softener, I had a bag of clothes that I had washed with Island Oasis Fabric Softener in the car. After parking and getting back into the car I could smell the clothes. It made my car smell good too! Very easy to order using Woolworths online shopping. Gets delivered to your door
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
I trialled Soften Island Oasis Fabric Softener and was pleasantly surprised at the results. My laundry smells nice and ironing was easier. I have been using it for 3 weeks now and I am very happy with the results. This is not a scent that I would usually purchase but it is quite pleasant my personal preference would be Soften Sensitive, which I have now purchased and will continue to do so. Soften is great value for money.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
Great fragrance washing powder makes your clothes smell really nice
I wanted to try the clean range once I smelt the fragrance was coming out of the box, its a beautiful smell and leaves your clothes nice and clean, smelling great and feeling nice and soft, add the fabric softner for even more softness, and 2kg so last awhile and great value for money…go try it, im sure the smell you will love…10/10
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
Back to review now I’ve finished the trial product. I haven’t noticed any difference in softness compared to how my washing was before using this (I don’t normally use fabric softener.) That said, the fragrance is lovely compared to no fragrance at all and doesn’t affect any of us with our allergies so a winner there. I will considering using it again in the future, solely for it’s fragrance.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
This is the 3rd week I have used Soften Island Oasis and can’t get over how lovely my washing smells. Because it was raining here in Queensland I dried my clothes and towels in the clothes dryer. My towels were so soft but still absorbent. My clothes are so easy to iron. So for me this is such a versatile product
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
I love the smell of soften sunny glow softener and the price. This product is long lasting . I really love getting the kids clothes out and having the lovely scent of sunny glow. I will definitely try the other scents too. They all sound delicious!! As my three year old said about our clothes.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
This Soften fabric softener did make my towels and clothes soft and smelling lovely but my washing machine did not appreciate it. The soften range is no different to any other liquid fabric softener when it comes into contact with the mechanics of my/your washing machine. If you have ever seen inside the drum etc you will know what I mean. It’s Epsom Salts as a fabric conditioner for me and Epsom salts cleans the machine as well as conditions the cloths …washing soda is also good but its Epsom salts for me and my valued washer.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
Prior to being selected to review Clean sensitive washing powder, I had been given a bottle of Soften oriental kiss by my mother in law. I have been known to stand in the aisle and select my fabric softener based on fragrance- so it’s safe to say that I’m fairly picky about the scents that I choose. As you could imagine, the first thing I did upon receiving the bottle was open it and take a whiff. So far, so good, but would the fragrance remain on my clothes after they were dry? I have been known to ‘break up’ with softeners in the past because they failed to do this. Soften had big shoes to fill, and it delivered! My clothes came out smelling like roses! (actually more like oriental kiss, but you get what I mean ????).
The fragrance remained on the fabric, and my husband didn’t complain that he smelt like a lady. When I found out the price, it was the icing on a very delicious smelling cake! I made sure this product made its way into my shopping list.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
We are very impressed in this product. My husbands uniforms are always hard and tough and now he cant stop commenting on how amazing they feel. Such an easy product to use and makes such a huge difference.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
I have never smelt my clothes more amazing or felt them so soft, i picked one of my jumpers out of the pile today and couldn’t stop sniffing my jumper, smelt so fresh and clean, it was amazing and the towels have never felt more soft and revitalised, will definitely be going into woolies to buy this softener from now on, i think its become my favourite!
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
Product reviewed: Soften concentrated fabric softener sensitive. I don’t usually use a fabric softener as I don’t want to add more chemicals to my wash. Whilst the smell is subtle and fresh – a big plus – I have not noticed my clothes feeling softer or a change in my child’s eczema. I am not saying that this product doesn’t work, I am just noting my observations.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
The best softener out there! I can’t recommend this enough. The whole house smells divine and the scent lingers on clothes in the wardrobe and drawers. Strangers have even asked which perfume I’m wearing! Everything is incredibly soft and wonderful. I received some for product testing and bought more. Absolutely love it!!
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
I love Soften fabric conditioner and use it on my woolens. It works well, has a lovely fragrances and leaves my clothes smelling wonderful and my woolens soft and warm. I find this range to be value for money and would highly recommend to others. I will definitely keep using Soften fabric conditioner.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
Im in the grocery store at least twice a week and didn’t even know this brand exsisted until I seen the reviews on this page! In all fairness I either have my tribe with me or I’m alone so I’m worrying about my tribe, mum life haha. But I thought I’d try it out for myself and I’m loving it!! I actually can’t believe how cheap it is for how well it works and I haven’t really been a fan of fabric softener because I’ve been let down before but this definitely restored my faith.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
I have bought this product and have used it. It is shuch a delite to use. It just made my clothes feel very soft and smelling brilliant. I would recommend to any mother who wishes there washing to turn out excellent from start to finish.
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
We had to recently change fabric softener and washing liquid and we thought we would try soften sensitive and it’s great. Mine and my eldest daughters skins very sensitive and we have a lot of reactions to softeners and ectut this one isn’t making us break out or itchy.
Great value for money too
Soften provides value for money
I would recommend Soften to my family and friends
Soften exceeded my expectations of a low cost fabric softener
Soften left my clothes feeling soft and smelling fresh
I am likely to buy Soften over other fabric softeners now
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Article
Mums Reveal Their Fail-Safe Nappy Rash Tips
Whether you’re a seasoned or first-time mum, protecting your baby’s delicate skin is right up there on the priorities list. Because when their skin is irritation-free, it really does make for a happier bub! Anyone who’s had to deal with nappy rash (me included!) knows it’s an inescapable mum truth.
Having skin irritation as an adult is super distracting and annoying. So just imagine what that’s like for our teeny babies and toddlers, who need to focus on sleep, eat and play. No wonder they can be so upset when they have nappy rash.
One thing you do need to ditch when it comes to nappy rash is mum guilt. It happens despite our best efforts. But it is helpful if you can get ahead of the game by doing as much as you can to try and prevent nappy rash in the first place.
We asked our hundreds of thousands of Mouths of Mums members for their tried-and-true, trusted nappy rash tips, and their responses came down to four key tips. So if you’re about to have your first baby, or your fifth, it’s worth popping on the kettle and reading through what’s helped other mums.
Fail-Safe Nappy Rash Tips From Mums
What we love about these tips is they’re perfect for mums and expecting mums, and they’re really simple to do. Everything from what to use and what to steer clear of, to helpful hints on caring for delicate baby skin.
1. Nappy Free Time
“As much free nappy time as possible. Lay baby on a blanket covered with a towel on the floor, without a nappy on, if possible in front of a warm sunny window.” – Joanne W.
We love nappy free time for newborn and toddlers (although it’s a lot harder to get them to stay in one place!). And while nappy free time is one of the most popular nappy rash tips among our mums, using the right nappy also plays a huge part in protecting against irritation on your baby’s skin. For example, Huggies Ultra Dry Nappy Pants have clever Rapid-Dry™ Technology, which instantly absorbs for drier skin. And they’re perfect for day and night, with up to 12 hours of leakage protection.
2. Change Nappies Frequently
“For me, what worked on my two kids is not leaving them in soiled nappies too long. I definitely changed as soon as they were wet and let their skin air dry before placing a new nappy on. I would rather go through more nappies than have to deal with the uncomfortable rash they would feel.” – MoM Member
Frequent nappy changes are a fail-safe way to keep moisture, but it’s not always practical (babies just love to fill their nappies while you’re out and about!) Huggies Newborn Nappies are designed to help protect a baby’s delicate skin with a zinc-enriched layer*, clinically proven to help protect against skin irritation.
3. Use A Barrier Cream
“My mum put me onto Zinc and Caster Oil cream. It is FABULOUS stuff! It’s very thick and sticks like you know what to a blanket hehe I tried literally everything and this was the only stuff that helped.” – Trudes
Using a barrier cream was another really popular tip from our mums. But did you know that Huggies Newborn Nappies are the only nappy with a zinc enriched layer. The zinc oxide in Huggies Newborn Nappies is the same ingredient found in many nappy rash creams, which helps to protect against irritation with visibly less redness on skin. They’re also endorsed by the Australian College of Midwives and the number one choice in Australian hospitals.
4. Choose Gentle
“Don’t use scented wipes. Flannel and warm water is the best.” – Justine F
Using the most natural product possible for wiping a baby’s delicate skin to prevent irritation is a tip that’s been passed down from generation to generation – and it’s still a great one. But something lots of mums don’t consider that a nappy itself can help protect against skin irritation. Huggies Newborn Nappies are clinically proven* to help protect against skin irritation while Huggies Ultra Dry Nappy Pants keep up with wriggly little ones while providing superior dryness, making them perfect for active toddlers.
Nappy Rash Myths & Facts
🚫 Myth: Nappy rash is only caused by wet nappies. ✅ Fact: It’s true that moisture does play a role in nappy rash, it can also be caused by moisture friction, bacteria, and even what the nappy is made from.
It’s why choosing a nappy that’s specifically designed for skin protection is really important.
🚫 Myth: Cloth nappies are better at preventing nappy rash than disposable nappies. ✅ Fact: When it comes to nappy rash, there’s not really any need to compare cloth and disposable nappies, because it’s all about keeping baby dry. The longer baby can stay dry, the better.
🚫 Myth: Nappy rash creams are the only way to protect against irritation. ✅ Fact: A good nappy with a zinc enriched layer can also help to protect against irritation.
Find Huggies Newborn Nappies and Ultra Dry Nappy Pants in your supermarket nappy aisle today.
Mouths of Mums is working with Huggies to bring you this handy information.
*Zinc as Zinc Oxide. Tested on adult skin as a suitable substitute for baby skin. *#1 choice in Australian hospitals based on sales data.
Soften Sunny Glow Fabric Softener 2L | $2.99 at Woolworths
Soften Lavender Hill Fabric Softener 2L | $2.99 at Woolworths
Soften Sensitive Concentrated Fabric Softener 1L | $3.80 at Woolworths
Soften Ocean Fresh Concentrated Fabric Softener 1L | $3.80 at Woolworths
Soften Oriental Kiss Fabric Softener 1L | $3.80 at Woolworths
Soften Ocean Fresh Fabric Softener Concentrate 250mL | $1.19 at Woolworths
Soften Botanical Bliss Fabric Softener 500mL
Soften Island Oasis Fabric Softener 500mL
See what mums are saying about STRIKE HOUSEHOLD CLEANERS here
See what mums are saying about CLEAN LAUNDRY POWDERS and LIQUIDS here
Photos from the Review Team
1:49 pm
Value for money
2:25 am
Love that my clothes smelt like an Oriental Kiss!
10:55 am
Best Product for Sensitive Skin
8:26 pm
Fabulous value for the money!
4:16 pm
Lovely New CLEAN laundry products from WOOLIES
9:29 am
Laundry power is a great bargain!
9:27 pm
So much better then I thought
11:50 am
:)
1:29 pm
What a amazing product
1:51 pm
Beautiful fresh smelling laundry
9:07 am
Soft, Fresh & Great Value
2:52 pm
Great fragrance washing powder makes your clothes smell really nice
1:51 pm
would buy in the future
9:40 pm
I just love the smell
8:24 pm
Great lasting scented softener
4:11 pm
Leaves the washing machine gluggy and slimy.
2:25 am
Love that my clothes smelt like an Oriental Kiss!
5:17 pm
Clean Laundry Powder
3:18 pm
From cardboard to clouds
2:53 pm
Soften Fabric Conditioner
6:34 pm
Week 4
1:31 pm
Subtle smell
6:23 am
Love it!
8:46 pm
Tried It and Liked It
1:23 pm
Choose over cold power sensetive
10:48 pm
This page is amazing!
5:39 pm
soften 4 u clothes
1:12 pm
Quality at an affordable price
12:15 pm
Soften Fabric Conditioners
11:38 am
Great for sensitive skin and smells great
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