We are seeking creators for an upcoming IGA brand collaboration, focusing on Winter Grocery Shopping.
Winter is all about staying cozy inside, which means the last thing you want to do is head back out into the cold once you’re already home. That’s where your local IGA store comes in.
Whether you’re grabbing halftime oranges on the way to Saturday footy, picking up a hot roast chicken for an easy post-sport lunch, or just dashing in after work for that missing ingredient for dinner, IGA makes quick top-up shops simple and convenient. Better yet, it’s right on your way home.
Pop in while you’re already out and about, grab what you need and head home to stay warm and cosy. It’s all about making smarter shopping trips this winter.
If you’re selected for this collaboration, you’ll be sent an IGA voucher to pick up ingredients from IGA to complete your shop.
Requirements
We’d like you to create a reel focussing on an IGA Winter Shop. You will need to submit your reel to us for approval. The final reel needs to be in by July 6, 2026. Once approved, we will post the Reel to the Mouths of Mums Instagram feed and tag you as a collaborator. Detailed campaign guidelines and instructions will be provided to the selected creators.
Message
The main message should demonstrate the ease and convenience of popping into IGA when you’re already out and about.
Payment
We’ll provide you with a gift voucher to purchase a variety of products from your local IGA to create your content. We also have $350 from the client for this activity, which will be paid via invoice, once your content has been posted.
Usage
This opportunity includes 12 months usage across WOM Network and the client’s owned, earned and paid media channels.
Does this sound like something you’re interested in? If so, please complete the questions below ASAP and we’ll be in touch if you’re successful.
If you have any further enquiries, please email reviews@mouthsofmums.com.au
Note: We reserve the right to withhold payment if the submitted content fails to meet the specified brief requirements or if the creator is unwilling to make reasonable changes based on the provided feedback.
