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It’s a Gen-Z favourite and a social media viral sensation, and now Bubble Skincare is finally launching in Australia.

Hugely popular among Gen-Alpha tweens after amassing almost three million TikTok followers, Aussie devotees have had to have the skincare brand shipped down under since its launch in 2020. But in just a few days, Bubble will be landing in Priceline.

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Initially, 11 Bubble products will be available at Priceline, starting at $20. The range will be available at 350 of Priceline’s stores from Thursday 10th October.

Bubble boasts selling a moisturiser every 10 seconds, with much of the hype credited to the ‘Sephora Kids’ trend – tweens and young teens flooding beauty stores to stock up on skincare.

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However, Bubble is well aware of the concern around young children using certain products on their skin. Earlier this year when the brand launched an exfoliating serum in the US, it actually advised their younger customers not to use its products that exfoliate or treat blemishes.

Will your kids be flocking to Priceline for Bubble Skincare? Let us know in the comments below. 

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  • There is so uch on the market already it makes me wonder how they all survive.

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  • Until now I had not heard of this brand for using on skin. The name of the brand is rather cute and it will be interesting to see it in store and see if they have any samples. The price seems affordable but would need to see the size in store.


    • Yes the name is cute and the looks are colourful and fresh, so I can understand it appeals to the younger teens. Altough the price may be affordable for some, I think $20 per product can be quite a bit for a tween or young teen. They may not have a job yet and not a royal pocket stash.

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  • I haven’t heard of this brand either.
    I like that their products are formulated with natural ingredients, their products are dermatologist-tested and that they are fragrance free, cruelty free, vegan and dermatologist tested.
    I wonder how exactly this product differs from other products to make it tailored for the youthful skin.

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  • I haven’t heard of this brand before.

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  • I’ve heard this brand is good! Finally can get it locally yay

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  • Haven’t heard of either of these. So happy I’ve never been a follower of trends, a costly waste of money

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  • I have not heard of this brand before. It does seem reasonably priced. However, for my Miss 11, I’ve been advising that all she really needs right now is a good sunscreen and a moisturiser. She suffers from eczema, which is a good reason for us not to load much on her skin at this point.

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  • These products look really cute and fun for kids however i am not sure we should be promoting skin care routines like this on our kids. A simple moisturiser is good enough but to spend hours doing a skin routine seems a bit too much to me. My daughter is still quite young so i haven’t gone through this yet so it is hard for me to say as i don’t have a tween at home yet.

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  • This product looks cute and fun, but is a little scary how young some kids are with long skin routines. I’ve seen reels of 12 year olds saying the use retinol and hyaluronic acid to have ‘youthful skin’, as if they don’t have the best skin of their lives in that moment.

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