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Cold Rock franchise stores closing down.

They say the stores are being forced to close because high product costs and marketing charges are making it hard to stay afloat.

Cold Rock’s website currently lists 77 stores across Australia.

Franchisees say store numbers have fallen recently from a peak of 108, however, a spokesperson for FFCo denied there were any problems with the franchise and said he was surprised it had been mentioned so often at a recent parliamentary inquiry, reports SMH.

“If a franchisee has a problem let them air their grievances and work together with us. I have a brand and other franchisees to protect and I will do that,” the spokesperson said.

Franchisees say under FFCo, store owners had been required to buy certain products at inflated prices and to pay into a marketing fund for which they saw little return.

Franchisees are also concerned about high charges for marketing with little to account for the royalties paid. No television, radio or newspaper advertising only a few store posters and social media.

“I am just sick and tired of giving them all this extra money,” one franchisee said. “There are people in the group who just want to get out but they can’t afford to get out.

“That’s what upsets me is stores going backwards and [FFCo] still get paid royalties. If it goes pear- shaped they don’t lose anything.”

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image via Facbeook

  • I love Cold Rock! It’s a shame to see so many businesses struggling lately!

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  • Ours didn’t last long, but the shop wasn’t in a very busy convenient location, we have a mobile one that visits, but we’ve never used it, cheaper to buy from the supermarket

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  • it’s sad that people will loose their jobs.

    I wonder if the large cost that the consume pays to get their cold rock ice cream is really worth it when you can spend nearly the same amount and get ice cream and lollies at home and make them yourself. Maybe that is why franchises are closing as more people become more frugal with their money and making these sorts of things at home!

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  • A shame people will lose their jobs!

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  • While I have never been to a Cold rock, I know a lot of people who will be sad about their closing. Also I feel for the people who will now be jobless

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  • I’m stunned the one here has lasted as long as it has. I’ve never seen anyone in it.

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  • More store closures!my daughter loved Cold Rock and spent a lot of time there when she was 16/17. I’ve never been, I don’t think our closest one is closing…..yet

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