Beloved Aussie children’s entertainer Emma Memma is releasing her debut retail collection, and there’s not too long to wait until it hits the shelves!
The bright and colourful range includes infant and toddler apparel, footwear, accessories, home, books and toys. And as part of the launch, Emma herself will be making in store appearances when the range drops at BIG W!
From Monday, March 11 the Emma Memma collection will officially be available online and in-store at BIG W across Australia. However, it looks like there’s been an early drop online, so you can shop early!
Emma Memma’s first stop in Doncaster, Victoria, on March 12th before visiting other Victorian cities. Then she heads next to NSW, visiting Sydney on March 15th before making two other New South Wales appearances. Finally, Emma Memma will head to Queensland from March 27.
“I am so excited to be releasing this collection and sharing this with everyone,” Emma said.
“This is my first-ever Emma Memma range in retail, and with every product, we wish to inspire children to truly express themselves, whether through movement, song, or sign. We have had the joy of working with all our partners in apparel, toys, accessories and publishing over the last 18 months to workshop the full Emma Memma range, so it is a thrill to finally bring these pieces to the families of Australia.
“Over the last year, we have toured around the country with limited products and received so much positive feedback that has helped us shape the range you see today. I truly cannot wait for the wombat jumper to come in adult sizes!”
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