Just when it seems there’s nothing else the Kardashians could do to raise eyebrows, Kim Kardashian’s incredibly popular Skims brand has launched a bra with built in nipples. And it’s not a joke.
Dubbed the Ultimate Nipple Bra, it’s described as having the perfect ‘fullness, enhanced shape and authentic augmentation of the Ultimate Bra, now with built-in raised nipple detail for a perky, braless look that makes a bold statement’.
Kim launched the controversial collection with a tongue-in-cheek video:
Retailing for $62, the attention-grabbing garment has been both applauded and blasted after it was released.
“I am seriously at a loss for words. What is the draw for this look? Can someone explain?” wrote one Skims follower on social media.
“I’ve never expected Skims to be demure, but this is downright vulgar,” commented another.
“What?!! This is so strange! What’s next? Built in camel toe bottoms?”
However, the bras have also won praise from breast cancer survivors and those battling the disease.
“I have stage 4 breast cancer, mastectomy last May. Reconstruction in January, I can’t wait to buy one and have nipples again. Thank you,” commented philecia.
“I had my right breast removed due to cancer and now i have a implant which means i have no nipple. This bra would make me feel complete,” wrote another follower.
And for those who think Kim K has really missed the mark this time, the bras have already sold out.
Is this a look you could get behind? Let us know in the comments below.
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