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What in Wonderland?! These toys will really take the cake at Christmastime! Make sure you’re in the running to win one of two Alice’s Wonderland Bakery toys and playsets!

Alice’s Wonderland Bakery TV series picks up 70 years after the Alice in Wonderland feature film. Revolving around the great-granddaughter of the original Alice Pleasance Liddell, this Alice is a young baker working at the Wonderland Bakery.

As she explores the kingdom on various culinary adventures, she is accompanied by Fergie the white rabbit, Hattie, and Rosa, the Princess of Hearts.  As with the original adventure, Alice’s Wonderland Bakery is filled with surprises, everything up is down, and left if right!

With everything so curious, as you’d imagine, the toys will let you recreate the magic at home.  It’s like a dream come true!  Do you want to add something to your Christmas list?  You’d be bonkers not to!

And 2 lucky MoM members will win the complete set of Alice’s Wonderland Bakery toys and playsets!! Each prize pack includes:

  • an Alice’s Wonderland Bakery Alice & Magic Oven Set
  • an Alice’s Wonderland Bakery Tea Party Set
  • an Alice’s Wonderland Bakery Wonderland Baker’s Bag
  • an Alice’s Wonderland Bakery Chat & Glow Cheshire Cat Plush
  • an Alice’s Wonderland Bakery Friends
  • an Alice’s Wonderland Bakery Tea Party Capsule Figures

The Alice & Magical Oven playset adds a cup of imaginative fun to kitchen playtime. Alice invites little bakers to build fantastical stackable cakes in her magical oven. Press the Wonder Whirl button to watch the cakes magically spin, hear sound effects and Alice’s cute phrases. Place the pot on the burner to hear realistic cooking sounds. The oven lights up and makes magical sounds when opened.

Curious kids can sing along as the oven plays “The Baking Song.” The 10-inch Alice doll comes complete with rooted hair, removable fabric outfit and headband. The two mix-and-match stackable layer cakes, pot, two sparkly spice jars, and spatula provide hours of story-filled play. 

With Alice’s Wonderland Bakery Tea Party Set, curious kids can add an extra spoonful of whimsy to teatime. This pretend tea set features lots of surprises that inspire young fans to dream up their own magical tea parties. Twist the teacups to reveal delightful cameos of Alice, Princess Rosa, and other Wonderland Bakery friends. Press the lid of the teapot to change characters and ‘flavours’ of tea. Little hosts will love sharing imaginative stories with their special guests. The tea set comes complete with two spinning teacups, a spinning tea pot, two saucers and spoons, a creamer and sugar bowl, plus two Wonderland play treats.

This Alice’s Wonderland Baker’s Bag set has everything children need for play baking fun in the kitchen. This whimsical cupcake-themed bag is just like the purse Alice carries. It contains a play whisk, scoop, spatula, two cupcake containers with lids, two cupcake toppers, two dough compounds, and a 2-in-1 rolling pin and cookie stamp. This set encourages you to customise beautifully decorated tea-cupcakes and wonderful cookies to share with family and friends. All kitchen toy accessories fit neatly inside the Baker’s Bag, creating simple transport to friends’ homes and it is compatible with other kids’ kitchen playsets.

This is no ordinary stuffed animal! Alice’s Wonderland Bakery Chat & Glow Cheshire Cat Plush is a bright burst of purple and pink softness with bright eyes that glow in the dark. Press his belly to light up Cheshire Cat’s face, hear cute sounds, and listen to phrases. Curious kids will have a wonderful time playing with this beloved Disney character. At 30cm tall, Cheshire Cat is ready to accompany kids on all of life’s biggest adventures. Disney fans of all ages will love playing imaginative light-up games and telling stories about the cat with glowing eyes!

Fun now comes with extra sprinkles on top with Alice’s Wonderland Bakery Friends Set. This Disney figurine collection celebrates friendship, curiosity, and imagination – with intricately designed characters in action-filled poses. Sized at approximately 8cm tall, these Wonderland friends are great for display, play, and hours of imaginative storytelling. With colourful characters including Alice, Dinah, Fergie, Princess Rosa, Hattie, and the Cheshire Cat, there’s no telling what adventures a child will create. Whether Alice experiments in her Wonderland bakery or Cheshire Cat and Fergie are late for a very important date, the fun is as endless as Wonderland is magical.

Think of Alice’s Wonderland Bakery Tea Party Capsule Figures as a sweet surprise cloaked in a play sparkly sugar coating. Who’s inside? Open the cupcake capsule and add water to dissolve the coating on the figure. Then, discover one of 13 possible Disney figurines, including Alice, Fergie, Hattie, Jabber Puppy, Princess Rosa, Cheshire Cat, Dinah, Chamomile, and more! Some may even discover the rare chase Alice with her teapot figure. Each 6cm figure is intricately designed and inspired by scenes from the Disney Junior hit show, Alice’s Wonderland Bakery. Collect multiple capsules to double the recipe for imaginative storytelling and Wonderland fun (each sold separately).

Alice’s Wonderland Bakery toys are exclusively available from Big W for kids aged three and up.

This competition is shared and powered by mom.Connect

Please note this competition is open from 5th December 2022 until 1st January 2023 and is only available to members of Mouths Of Mums. This competition is a game of skill – answer in 50 words or less. We are unable to accept entries posted via facebook. Facebook LIKE functionality is not a requirement of entry to this competition. The winners of this competition will be published on this page. Winners’ name and address will be provided to the promoter of this competition and prizes will be sent to the address you have in Your Profile. Please ensure your details are up to date so that you receive your prize.

Winners for this competition

  1. R. DauQLD
  2. J. DrakeNSW
  • Definitely Alice! She’s absolutely stunning and is the perfect besite for adventures


  • Hattie – reminds me of my son, who is quite the mad hatter himself


  • Harry the March Hare, He is just so cute and always worrying about nothing. He is just so lovable …


  • The Chat and Glow Cheshire Cat with that huge smile. Lovely colours and features to put an equally big smile on any child’s face!


  • Alice has great ideas and adventures. I’d love to win this for my Smith Family child.


  • Cheshire Cat is always a favourite – cute and cuddly, charming and clever


  • I love Alice she is so curious and adventurous she just is amazing love Alice in wonderland


  • My favourite character is of course Alice because she is just the best at making all children feel inclusive in her wonderland bakery. She has the most gorgeous little face which is so inviting for any child to want her as their friend!


  • Alice. She is the one that gels everyone together and makes the wonderland magical


  • The Cheshire cat is my favorite because it has always been my fave since I was a little girl. I’d love to win these for my niece!


  • Alice. She’s adventurous and full of wonder.


  • Fergie the White rabbit because Fergie has glasses just like my little one , is an ancestor of the original White RAbbit so the older ones liked the White Rabbit in the original Alice story .. We’re a kids in the kitchen family!


  • “Alice in wonderland” is a story I loved when I was young, I have read it to my childen, grandchikldren and Great grand children, it would be a lovely present for them now. I loved the Rabbit in it such a busybody


  • Hattie or Jabber Puppy, They are all adorable ???? and would Inspire so much magical play.


  • We like Rosa the princess of hearts. Rosa is the queen of hearts’ daughter. We love the example of friendship the show sets between Alice and Rosa. Rosa’s pet Jabber is cute too.


Enter this competition

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