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An easy way to reduce the cost of your grocery bills is to buy home brand for basic staple ingredients. Sugar, is just sugar. Nothing else gets added to flour, it’s just flour! If you prefer to buy another brand because of ethical reasons, fair enough, if not, buy the generic brand for basic ingredients. Their staple pantry items are usually much cheaper than leading brands and will save you money!


Posted anonymously, 19th May 2015


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  • I absolutely agree on that . My brother is always seem to be struggling with finances buys the dearer margarine with omega 3, free range meat and eggs etc. which adds up to higher grocery bills. The only items you cant have home brands are the vegies dept as fresh is always best , and they have a lot of markdowns later in the day and toward the weekend . I am fussy on perishable foods and a lot get wasted if it rots in the fridge too quickly .

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  • I agree the woolworths Select range is good.

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  • I tend to buy the basic items of generic things. Such as sugar, flour just like you. A lot if generic brand products are just nasty though. I also avoid brands that are not made in Australia, such as a lot of Coles products. I avoid pork because of the sowing stalls used to produce it and I only buy cage free eggs. We need to step up, maybe spend that little bit more, to keep our farmers and farm animals safe

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  • Some homebrand basic food is actually better tasting too!

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  • I always do this to save money, great tip!

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  • Very true. I’ve done this for a while. If buying raw ingredients just buy home brand. Otherwise you are just paying for advertising.

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  • This is so true. Aldi have fabulous home brands and you save a packet on a big shop!

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  • I buy lots of genetic products!

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  • Home brand basic staple ingredients do save $ for us.

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  • Woolworths Select range is good.

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  • I agree, and I have to say woolworths cocoa is really good. Its just cocoa without sugar etc added so I find it better than more expensive brands.

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  • We buy Coles brand of most things even the instant coffee it taste just like international roast. It’s much cheaper.

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  • I only buy Coles brand as I dont not like the Woolworths brand at all

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  • yep our household does. It is a good way to keep the grocery bill down

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  • Totally agreei buy so many homebrand items from tissues, to sugar, cake mixes and even milk, to the wraps for the kids snacks they dont kow the difference and i am sure i ave at least$30+ every week.

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