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June 27, 2024

16 Comments

Art lovers, mark your calendars, the Sydney Incognito Art Show is back, bigger and bolder than ever. This year, the acclaimed Archibald Prize winner Laura Jones will be contributing three artworks to the lineup.

For those who may not be familiar, the Incognito Art Show began in 2021 and has since become one of Australia’s biggest and most inclusive art shows. Unlike an ordinary art sale, every piece of artwork is in a standard A5 size and is sold for a fixed price of $100, regardless of the artist.

Incognito Art Show

Here’s the twist: the artist’s identity remains a secret until you purchase the piece – a surprise revealed only on the back of the artwork. This creates a level playing field for artists of all levels to exhibit their work, as buyers are drawn purely to the artwork, not the artist’s name.

This year, some of Australia’s most celebrated artists are taking part, including the last two Archibald Prize winners; Julia Gutman and Blak Douglas, alongside Laura Jones.

Additionally, there are 24 finalists across the highly prestigious Archibald, Wynne, and Sulman Prizes participating, featuring names like Emily Crockford, Thom Roberts, Daniel Kim, and more.

The not-for-profit art show expects 15,000 original artworks to be exhibited and sold from July 13th. Profits from the 2024 Incognito Art Show sale will support Studio A, which provides professional development for artists with intellectual disabilities, and We Are Studios, a fully disability-led, inclusive studio empowering artists.

Incognito Art Show

Laura Jones, Co-Founder of Incognito added, “Incognito is a fun and inclusive way to enliven the arts scene. Both Studio A and We Are Studios are organisations that work tirelessly to support artists. Their artists contribute immensely to arts, culture and the greater community.”

If you can’t attend the in-person sale, worry not – 12,000 artworks will be available online starting July 18th.

Here’s everything you need to know:
Viewing Week:
Date: Monday, 8th July to Friday, 12th July
Address: 410 Oxford St, NSW, 2021

In-Person Sale:
Date: Saturday, 13th July (8 am – 5 pm) and Sunday 14th July (10 am – 5 pm)
Address: 410 Oxford St, NSW, 2021
Maximum purchase of 3 artworks per person; 3,000 artworks expected to sell

Online Sale:
Date: From Thursday, 18 July at 6pm
Unlimited purchase allowed; about 12,000 artworks available online

Learn more about the Incognito Art Show here.

We may get commissions for purchases made using links in this post. Learn more.
  • I love a good piece of Artwork but some of them are so expensive will check this out thanks

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  • Checked out the website and have a reminder set, I love so many of the pieces! Hoping there is a good amount left when the online purchases open.

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  • What a great idea!

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  • The surprise effect is great, it makes people look to the artwork rather than the artist

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  • Looks like an awesome event – love art

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  • That’s a very reasonable price for original art.

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  • I enjoy looking at art, well some of it anyway, but I wouldn’t buy any

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  • Wow what beautiful looking art pieces. So much detail and colour. Some very talented people

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  • What a great idea! It helps people to get started in an art collection, supports local artists in becoming known too!


    • Supporting local artists is so important.

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  • We’re a bit too far away. otherwise I would have loved to go with my daughter !

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  • Love this! What a great idea. Although I’m sure many people would recognise certain artists works by there style.

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  • I love the twist for this art show; such fun.

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  • What a fabulous idea. It really encourages people to choose art they like, not what they “should” choose.

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  • This sounds incredible. I’ll absolutely be looking online when the release date hits. How fun!

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  • Not really into art, but I’m sure this would be a steal for those into it.

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