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Kids are clever little cubs with a sweet tooth and a love for snacking, so it’s little wonder they’re big fans of nibbling on delicious BEAR Fruit Rolls. And here’s the kicker – parents love them too, because they’re 100% fruit and veg.

All BEAR snacks are gently baked with 100% natural ingredients and contain no added sugar. BEAR keeps it deliciously clean!

The story of just how BEAR was created is an interesting tale. BEAR’s founder read an article revealing bears had moved into cities to forage through the waste of junk food joints and bins. These ‘city bears’ were 30% fatter than their wild bear friends, who instead thrived on a diet of salmon and wild berries. They were also 30% less active and sadly all dead by the age of 10, whilst over 60% of the wild bears lived well past their 10th birthday, healthy and happy.

The story resonated with the eventual founder of BEAR, who found that people and families were always growling about how hard it was to get fruit into their diets. Promising to search the world for healthy snack alternatives to processed foods, BEAR was born!

When it comes to BEAR Fruit Rolls, it’s a unique combination of natural ingredients with minimal processing that means it’s so much easier for parents to make the healthier choice. And of course, little bears can’t resist the taste! With Strawberry, Raspberry, Blackcurrant Fruit Rolls on the menu, there’s a scrumptious flavour for every little snacker.

BEAR snacks – what you see is what you get. Available at your local IGA store or online via Amazon, Catch and eBay.

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  • Sounds tasty for the kids and big kids

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  • Roll up are a nice treat.

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  • Will keep an eye on those.

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  • I can’t actually say I’ve seen these yet.

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  • Nice to see a healthier choice

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  • I needed these years ago. I wouldn’t let my son eat the store bought roll-ups like all his friends did and I’ve just learned he used to trade for them!!!


    • It is funny when these stories come out!

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  • I’ll have to keep an eye out for these

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  • I’m going to have to get these to try! I love roll ups but these sound way better

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  • love the no added sugar.

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  • I used to buy roll-ups for my boys but they didn’t like them. I can’t believe it but they would say they were too sweet

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  • I heard about this.But never tried. I am currently buying Uncle Toby’s roll ups for kids lunch boxes.

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  • These may be nice as a lunchbox treat.

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  • These sound great- my kids love rollups but I only use as a rare treat because they seem like lollies to me.

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  • These sound delicious
    About time we had some healthier roll ups. Not like the ones I used to eat

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  • I’ve just learnt from my young adult son that he used to swap lunch box food for rolls ups at school. I was horrified. If only these had been around then.

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  • No wonder I haven’t seen these on the shelves – we don’t have an IGA in our area but would love to try them!
    I’m sure my toddler would be a fan as she loves anything sweet as they all do.
    Will have to check Catch for them.

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  • I never heard about them before but sounds yummy.

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  • I would love to try these roll ups as a snack for myself honestly! Sounds utterly delicious.

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