PARENTS are outraged at Woolworths stores over the lack of Marvel Heroes Super collectable discs that have left many children distraught.

The shortage of Marvel Super Discs, with 42 to collect, has parents attacking the supermarkets Facebook page after scalpers were found trying to sell the rare discs on eBay for up to $90, reports News.com.au.

Several parents have expressed anger after being unable to get their hands on the number 42 Hulk disc, as well as six other rare ones including numbers 6, 12, 18, 24, 30 and 36.

On Woolworths’ Facebook page, Tiresa said: “Woolies. This is disgusting. People aren’t stupid. Everyone can’t need the same numbers and you tell us they are not rare.

“We have been to swap day and been told as much. It’s not fair that the children are not given an opportunity to complete their set.”

Julia said: “You create constant crazes that get children involved yet it brings constant disappointment.”

Dad Ben said: “My two kids are giving me grief over your stupid discs. If you want me to shop at Coles you’re doing a great job.”

Andrew said: “Woolworths I think this is absolutely disgusting. Because you guys didn’t make enough of the following numbers 6, 18, 24, 30, 36 and 42, those that weren’t collecting them have put them on eBay to make money off those like myself that spent money each day in your stores to collect them for our children.”

Chris wrote, “Shame on you woolworths for promoting something for children then making them severely upset when no one can get these elusive “rare” cards exept selfish people!!”

Simon, from Croydon, whose two children are collecting the discs, said numbers 18, 30 and 42 were the most difficult to get.

“We luckily do have the Hulk disc but I think it’s disgusting that people are making money off this when it’s meant to be something good for children,” he said.

Woolworths marketing operations general manager Rod Evenden said they had been overwhelmed by the popularity of their Marvel Heroes promotion to date.

“The Hulk disc is one of seven discs in the collection that are more limited than the others in the 42-disc collection — but they are actually still in plentiful supply, with more than one million of each in circulation,” Mr Evenden said.

“The characters featured on those seven discs have the highest attributes (strengths, speed, durability etc) in the Marvel Universe,” he said.

Have your kids been caught up in the craze?

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  • we were collecting these but couldn’t manage the whole set. Oh well, they were only an extra thing that came with the shopping


  • I very rarely shop at Woolworths as it is too dangerous to try and safely walk across the road to get there. Due to a medical condition I don’t have the option of driving. It is also not on my bus route. It is on a busy corner which is a roundabout with no safe pedestrian walking provisions nearby.
    Regardless of the brand of Supermarket if I’m not actively interested in those types of tokens including such things as cheap cookingware etc. I don’t accept them.


  • We still need the following numbers 6, 12, 18, 24, 2 of 30, 36 for our 2 lads. Wr are disgusted in the whole anxious mess it’s put on our family. Won’t ever be collecting anything like this from Woolies again!


  • I had no idea these were so popular.


  • I had no idea there were special hard to get disc’s ..I take any thing the supermarkets hand out and give them to my daughter (she is a school teacher and puts these in a box and the children can chose one when they are rewarded for something) gosh I wonder if she knows the rarity of some of these …do hope it is not causing problems amongst students , though she has not said so.
    The last couple of shops I have done, two supermarkets were out of them.
    Shame on Woolies though as there should not be rare ones …children should be able to complete their collect.


  • The whole promotion is so popular,maybe the rare discs are still avaible in the last week!


  • I found this unbelievable ! Woollies give these hero disc out for free and parents feel angered because their kids miss some discs and can’t collect the complete set ?? That’s just crazy ! What are these parents teaching their children ??


  • I am appalled at the amount of people out there trying to make money of these Rare ones,I have given away at least 4 of these 6,12,18,24,30 and 36 and then I think am I giving them to scammers to sell or genuine mums trying to get their child a full set, Woolworths knew exactly what they were doing when they put these out in the public .


  • My oldest is collecting them for his youngest siblings, as for me I refuse to be caught up in these crazes. I now shop at Coles where I am not being coaxed to buying stuff for children. Instead Coles are trying to get me to get points for Flybys, which is ok.


  • I should have paid more attention before I gave them away.


  • I’m so sick of these crazes. fortunately my kds are happy jst to collect and don’t seem to care if they have a set.


  • clearly they didn’t see the one on ebay for $800 then, they would be extra miffed!


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