Love tasty, versatile meal options for the whole family? Helga’s White Wraps Range will be your new best friend in the kitchen!
Full of taste, not artificial preservatives
A crowd-pleaser in the kitchen, Helga’s wraps are perfect for your whole crew. Breakfast, lunch, dinner, snacks and treats – it’s all sorted!
Whether it’s a traditional wrap for lunch or a soft taco for dinner, Helga’s White Wrap Range makes meals easier than ever. And the super soft texture is destined to be a hit with even the fussiest members of the family!
What’s more, the range is completely free from artificial colours, flavours and preservatives, and comes lower in sodium^ with no added sugar.
Helga’s White Wrap varieties:
Helga’s Traditional White Wraps 8 pack –Elevate your wrap experience to new heights of softness!
Helga’s Soft White Mini Wraps 12 pack – PSA: Perfect for tacos, lunchboxes, snack time, parties and much more.
Helga’s Sourdough Wraps 7 pack – Australia’s Favourite Sourdough Wrap*, Helga’s take their time to blend and rest the dough.
Available at Woolworths, Coles, IGA and other independent grocery stores.
^40% less sodium compared to other leading brands that represent the average top 80% of the wraps market (566mg/100g January 2023). *Based on total unit sales of Aisle Flat Bread/Wraps Sourdough category, Circana MAT to 09/02/2025, AU Grocery incl. Woolworths, Coles, Foodland, IGAs and Drakes.
They preform just as you'd imagine. There has been very minimal breakage. Wraps stay neatly secure in their yummy blanket. The taste is wonderful, we particularly like the sour dough ones. We made breakfast wraps with bacon and eggs and lunch wraps with chicken, lettuce and mayo. The wraps stayed wrapped and did not get soggy.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
We love these little wraps in our home. As soon as I buy them they disappear. Our kids put Nutella and banana on them and heat them up or eat as is, put strawberries and Nutella in. They use them for so much. Perfect also to make traditional wraps for littlies in the house.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
These wraps are one of our families staple products I buy weekly. We use them for traditional salad wraps or chicken and salad wraps, we make quesadillas of all kinds, we cut them up into triangles and pop them in the air fryer and use them as tortilla corn chip kind of things and dip them they turn out so delicious and this is such a great flavour wrap too everyone loves it it our home.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
Having 12 in the packet was excellent as they are a popular item in our household. Perfect size not only for school lunches but for my own lunch as I am diabetic and can't have toʻo many carbs at once. I made mini protein pizzas with some cheese, tomato paste and tuna
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
The mini wraps were great! I loved how there were 12 of them in a pack. We made some quesadillas as an after school snack with the wraps. The kids loved that they could make their own and load the wraps with mountains of cheese before toasting them up. Absolutely delicious and the perfect size.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
Wanting to try something a little different I rolled them up and pinned them with wet toothpicks, then popped them in the oven for just long enough that they retained their shape, without going too crispy. Once they were cool enough to handle, but still warm, I chopped them into lengths of about 5cm each. I added two dipping dishes, one with a fine grade of olive oil and the other with a wonderful home-made Dukkah. Then it was just a matter of dipping the wrap rolls in the oil and dukkah, and snacking them down. My family loved them so much!!!
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
Loved Helga’s Soft White Mini Wraps!!! They have such a super soft texture!!! Great for wrapping grilled veggies and spinach with. Great with some tomatoes and lettuce too, each wrap nicely holds ingredients together while tasting amazing!! They are indeed very light and soft - super soft texture!!! Would definitely recommend them to family and friends!!!!
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
This product is great for making fast meals. Simply put a few cos lettuce leaves, a few slices of tomatoes, a slice of cheddar cheese, one boiled egg and mayo to make a quick vegetarian wrap. Soft and tender, it can satisfy your hunger. Everyone in the household loved this product; it is a great size for kids when they don't want to eat too much.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
These were very tasty either with savoury toppings, or sweet. I tried the white wraps as a Nutella pizza- toasted wrap with Nutella and strawberries on top and it was delicious!
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
This product has a nice texture of softness when eaten. It can be toasted and has a crispy crunch, too. I used this product to try the famous TikTok Tortilla Fold. It was easy to assemble, making a delicious bacon, egg, avocado and cheese wrap. Everyone in the household loved this product.
I love how this has a seal to maintain its freshness after you've only used a few wraps. This product also has a generous serving size for a wrap or burrito for an adult or even a kid!
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
They preform just as you'd imagine. There has been very minimal breakage. Wraps stay neatly secure in their yummy blanket. The taste is wonderful, we particularly like the sour dough ones. We made breakfast wraps with bacon and eggs and lunch wraps with chicken, lettuce and mayo. The wraps stayed wrapped and did not get soggy.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
Helgas white wraps are a great pantry staple that can be used for any meal of the day. From Brekky wraps, to pizza bases or spinach and fetta rolls they can have so many different uses and are loved by all the family. We always keep a pack or two on hand in the pantry.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
Hubby is a chef and loves sourdough everything so if we have these wraps in the house he devours them. He uses them for salad wraps and also cuts them up to use as tortilla corn chips and chucks in the airfryer & makes dip to go with them and could go through a whole packet in one sitting doing that.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
We love these little wraps in our home. As soon as I buy them they disappear. Our kids put Nutella and banana on them and heat them up or eat as is, put strawberries and Nutella in. They use them for so much. Perfect also to make traditional wraps for littlies in the house.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
These wraps are one of our families staple products I buy weekly. We use them for traditional salad wraps or chicken and salad wraps, we make quesadillas of all kinds, we cut them up into triangles and pop them in the air fryer and use them as tortilla corn chip kind of things and dip them they turn out so delicious and this is such a great flavour wrap too everyone loves it it our home.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
Having 12 in the packet was excellent as they are a popular item in our household. Perfect size not only for school lunches but for my own lunch as I am diabetic and can't have toʻo many carbs at once. I made mini protein pizzas with some cheese, tomato paste and tuna
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
I love anything sourdough, and these wraps were just as good. I have never tried these ones before, but will definitely get again. They didn't stick together, weren't stiff and tough to fold. They have a great flavour, and my belly didn't get bloated afterwards. I will purchase these wraps again.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
My kids loved these. They always have wraps, but hate when they get stuck together. These pull apart nicely, have a soft texture to them and have a nice flavour. Don't taste like rubber. Will definitely purchase again. The mini's were a great size for my kids lunches. Thank you.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
The Helga’s traditional white wraps were great. They tasted great and were quick and easy to use. My kids made their own wraps and they held their shape very well. Best part of it was they loved the taste and was happy making their own dinner. There was even enough wraps in the pack that the kids could make another wrap.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
The mini wraps were great! I loved how there were 12 of them in a pack. We made some quesadillas as an after school snack with the wraps. The kids loved that they could make their own and load the wraps with mountains of cheese before toasting them up. Absolutely delicious and the perfect size.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
I wasn't sure what to expect of the Helga's Sourdough Wraps as I usually purchase plain white or wholemeal wraps. But the Sourdough Wraps were delicious! We used them as a pizza base - they held up so well, tasted delicious, were the perfect mix of soft and crunchy. All the family were very impressed.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
The Helga's Soft White Mini wraps were absolutely delicious! So light and versatile - we used them for tacos and lunch wraps. Mum, Dad and the kiddos all commented that the wraps were super fresh, easy to fold, did not break, and could hold a decent amount of fillings (both hot and cold). We will definitely be purchasing the Soft White Mini Wraps again - thanks Helga's!
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
Wanting to try something a little different I rolled them up and pinned them with wet toothpicks, then popped them in the oven for just long enough that they retained their shape, without going too crispy. Once they were cool enough to handle, but still warm, I chopped them into lengths of about 5cm each. I added two dipping dishes, one with a fine grade of olive oil and the other with a wonderful home-made Dukkah. Then it was just a matter of dipping the wrap rolls in the oil and dukkah, and snacking them down. My family loved them so much!!!
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
Loved Helga’s Soft White Mini Wraps!!! They have such a super soft texture!!! Great for wrapping grilled veggies and spinach with. Great with some tomatoes and lettuce too, each wrap nicely holds ingredients together while tasting amazing!! They are indeed very light and soft - super soft texture!!! Would definitely recommend them to family and friends!!!!
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
This product is nice and different. You can taste the texture of the sourdough. Great for wraps and burritos, I used this to make a fish burrito using fish fingers, lettuce, tomato, vintage cheddar cheese and mayo. With its generous size of a wrap, you can be full after eating the whole thing. The adults loved eating this product.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
Unfortunately I was unable to find these wraps- the local Woolworths didn’t stock them, which was a shame because I was looking forward to the smaller sizes as being better for soft tacos , or as easier sized wraps to use for my toddler
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
This product is great for making fast meals. Simply put a few cos lettuce leaves, a few slices of tomatoes, a slice of cheddar cheese, one boiled egg and mayo to make a quick vegetarian wrap. Soft and tender, it can satisfy your hunger. Everyone in the household loved this product; it is a great size for kids when they don't want to eat too much.
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
These were very tasty either with savoury toppings, or sweet. I tried the white wraps as a Nutella pizza- toasted wrap with Nutella and strawberries on top and it was delicious!
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
This product has a nice texture of softness when eaten. It can be toasted and has a crispy crunch, too. I used this product to try the famous TikTok Tortilla Fold. It was easy to assemble, making a delicious bacon, egg, avocado and cheese wrap. Everyone in the household loved this product.
I love how this has a seal to maintain its freshness after you've only used a few wraps. This product also has a generous serving size for a wrap or burrito for an adult or even a kid!
How would you rate this product now that you have tried it?
This member received this product in exchange for their honest opinion.
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Article
‘I Grabbed My Car Keys And RAN!’ The New Supermarket Bread Everyone’s Talking About
Mum-of-two Rebecca McCracken has spent the last four years reading ingredient lists on pretty much everything she buys at the supermarket.
Like many parents raising kids with food allergies, a quick trip to the supermarket often means checking labels, comparing products and hoping to find something the whole family can eat.
Bec’s four-year-old son and 17-month-old daughter were both born with cow’s milk protein allergy. While her son has since outgrown his allergies, her toddler still reacts to dairy, making even everyday staples like bread a challenge.
“Unless we buy expensive sourdough for seven or eight dollars, we don’t really have a choice.”
Even then, it’s not ideal.
“A kid doesn’t want to eat a sourdough sandwich,” Bec laughs. “And fairy bread on sourdough is not great.”
A New Loaf On The Block
Bec runs an online community for allergy families, so she spends plenty of time sharing recipes, product finds and supermarket discoveries with other parents.
It was one of those parents who first told her about new JUST bread.
“A follower messaged me and said, ‘Oh my gosh, this bread is coming soon.’ I was like, ‘Where? When? I need to know. I’m getting my car keys and running!'”
Made with baker’s flour, water, yeast, vinegar, oil and salt, JUST bread contains no artificial preservatives, flavours or colours.
For Bec, it sounded almost too good to be true. “When we saw JUST bread, I was like, ‘You’re joking.’ A bread that’s fresh baked but in the bread aisle? That’s unheard of for us.”
“It was really exciting for our family and for the allergy community.”
The Family’s Toughest Critic Approved
Of course, there was one person whose opinion mattered more than anyone else’s.
“My toughest critic is my daughter. She is so fussy. We know something is really good if she approves it, and she approves it. She loves it. She’ll eat it plain, toasted, as French toast … whatever. She loves it.”
Bec says she was impressed too.
“I like it. I like that it’s only got minimal ingredients and doesn’t have the additives and preservatives that are in a lot of other brands.”
A Simpler Option For Everyday Families
Bec tried out JUST bread because of her family’s allergies, but she says it has a broader appeal.
“I think everyone is becoming more conscious of additives and preservatives in their food.”
It’s a feeling many of us can probably relate to. We don’t all want to overhaul the way we eat, but plenty of us are paying a little more attention to ingredient lists and looking for products that keep things simple.
Bread is one of those foods that’s always around. It ends up in lunchboxes, on the breakfast table, alongside soup on a cold night and covered in hundreds and thousands at birthday parties. When we eat something that often, it’s only natural to wonder what’s in it.
JUST bread keeps things simple with a handful of pantry ingredients and no artificial preservatives, flavours or colours. It’s the sort of loaf that fits easily into busy family life without asking us to compromise on taste or convenience.
Little Changes, Big Difference
For Bec, finding a loaf of bread her whole family can enjoy is about more than ticking another item off the shopping list.
“It seems like such a little thing to the normal community, but for us this is a massive win.”
Being able to make sandwiches without worrying about ingredients. Packing lunchboxes a little more easily. Bringing back fairy bread for birthdays. Sometimes it’s the little things that make family life feel a whole lot simpler.
And while Bec found JUST bread because she needed another allergy-friendly option, its simple ingredient list is likely to appeal to plenty of other families too. After all, when we can choose everyday foods made with ingredients we recognise, that’s a pretty good place to start.
JUST Bread is made on a line that also processes soy and sesame.
Mouths of Mums is proudly working with JUST. to bring you this article. JUST bread is made with just a handful of pantry ingredients. JUST. The Good Stuff.
I am so glad to hear about this and will definitely be on a look out for this in the supermarket. I have noticed that there are starting to be more ‘cleaner’ products in the supermarket, meaning consumers are being heard. We are going full circle back to how foods use to be produced before companies got greedy and started taking shortcuts to producing food items. I hope we continue seeing more preservative and additive free options that are affordable come back in the supermarkets.
I am so glad to hear about this and will definitely be on a look out for this in the supermarket. I have noticed that there are starting to be more ‘cleaner’ products in the supermarket, meaning consumers are being heard. We are going full circle back to how foods use to be produced before companies got greedy and started taking shortcuts to producing food items. I hope we continue seeing more preservative and additive free options that are affordable come back in the supermarkets.
Grabbing your car keys and running for a bread ?? I can’t imagine doing so for a bread lol ! It’s nice to see that more and more allergy friendly products are being produced and put on the market.
I don’t agree with the statement that “A kid doesn’t want to eat a sourdough sandwich”. It depends on what type of bread you introduce to your kids. My kids grew up with 7 seeds, rustic bread and sourdough and they love it. It’s also quite easy and cheap to make sourdough bread yourself.
I haven’t seen this bread in the supermarket but will be looking for it now. I have been trying to avoid preservatives and additives for some time now and as highlighted in the article bread it difficult to find, or super expensive, without them so I don’t have it often.
This is fantastic, finally a bread that is not full of nasty stuff. I will be going straight out to buy this. My son has ARFID and will only eat white bread, but it’s not terribly healthy. With this bread, at least I know that it is much healthier than the alternatives. Woohoo
I cant wait to give this bread a go (so far its always been sold out at my local woolies so it must be good). So good its suitable for those with allergies too. I think nowadays were all looking for cleaner options of ingredients in our foods so this is a step in the right direction.
I am glad more and more allergy friendly products are being produced and offered. I don’t agree with Bec’s statement that kids don’t like sourdough bread. My kids were introduced to sourdough and the most rustic and seeded breads from the time they started to eat bread, and they love it
Oh I cannot wait to try this bread! We go through that much bread each week and I always feel so guilty with how much my kids have – not anymore! Would love to see them introduce other variants in the future – multigrain and gluten free would be superb!
This is such a great product that I’m looking forward to trying! I’ve only been buying bread from bakeries the last few years because grocery store bread texture was so dense and unpleasant. But the hassle with bakery bread is I can’t get it everywhere! I’ll be really keen to give this a go
7:40 pm
Helga's Sourdough Wraps 7 pack Review
Form, function and tasty! 10/10
10:00 pm
Helga's Soft White Mini Wraps 12 pack Review
Our kids go to for wraps
9:58 pm
Helga's Traditional White Wraps 8 pack Review
Family staple
10:47 am
Helga's Soft White Mini Wraps 12 pack Review
Perfect quantity 👌
12:42 am
Helga's Soft White Mini Wraps 12 pack Review
Perfect snack size
10:40 pm
Helga's Sourdough Wraps 7 pack Review
Helga’s Sourdough Wraps 7 pack Review
10:27 pm
Helga's Soft White Mini Wraps 12 pack Review
Helga’s Soft White Mini Wraps 12 pack Review
9:59 pm
Helga's Soft White Mini Wraps 12 pack Review
Yummy
9:58 pm
Helga's Traditional White Wraps 8 pack Review
Delicious wraps for sweet and savoury
9:52 pm
Helga's Traditional White Wraps 8 pack Review
Great for toasting
I love how this has a seal to maintain its freshness after you've only used a few wraps. This product also has a generous serving size for a wrap or burrito for an adult or even a kid!
7:40 pm
Helga's Sourdough Wraps 7 pack Review
Form, function and tasty! 10/10
10:41 am
Helga's Traditional White Wraps 8 pack Review
Versatile pantry staple!
10:03 pm
Helga's Sourdough Wraps 7 pack Review
Hubby’s fave
10:00 pm
Helga's Soft White Mini Wraps 12 pack Review
Our kids go to for wraps
9:58 pm
Helga's Traditional White Wraps 8 pack Review
Family staple
10:47 am
Helga's Soft White Mini Wraps 12 pack Review
Perfect quantity 👌
10:53 am
Helga's Sourdough Wraps 7 pack Review
Sourdough is amazing
10:52 am
Helga's Soft White Mini Wraps 12 pack Review
Great soft bread
12:48 am
Helga's Traditional White Wraps 8 pack Review
Quick and easy to use
12:42 am
Helga's Soft White Mini Wraps 12 pack Review
Perfect snack size
11:35 pm
Helga's Sourdough Wraps 7 pack Review
Yummy Sourdough Wraps
11:30 pm
Helga's Soft White Mini Wraps 12 pack Review
Delicious White Mini Wraps
10:40 pm
Helga's Sourdough Wraps 7 pack Review
Helga’s Sourdough Wraps 7 pack Review
10:27 pm
Helga's Soft White Mini Wraps 12 pack Review
Helga’s Soft White Mini Wraps 12 pack Review
10:04 pm
Helga's Sourdough Wraps 7 pack Review
Nice and different than your usual white wraps
10:00 pm
Helga's Soft White Mini Wraps 12 pack Review
Unable to find the mini wraps
9:59 pm
Helga's Soft White Mini Wraps 12 pack Review
Yummy
9:58 pm
Helga's Traditional White Wraps 8 pack Review
Delicious wraps for sweet and savoury
9:53 pm
Helga's Sourdough Wraps 7 pack Review
Delicious and tasty wraps
9:52 pm
Helga's Traditional White Wraps 8 pack Review
Great for toasting
I love how this has a seal to maintain its freshness after you've only used a few wraps. This product also has a generous serving size for a wrap or burrito for an adult or even a kid!
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